Good Afternoon,
Good Afternoon,
İBB Kültür
İBB Kültür
Introducing the vibrant new face of Istanbul Metropolitan Municipality's Culture Department! Our doors are wide open, welcoming all voices, perspectives, and passions. Get ready to embark on a journey of culture, creativity, and community!
The new identity for İBB Kültür centers around openness, diversity, and accessibility. In a city like Istanbul, where culture belongs to everyone, we developed a modular system that visually reflects this inclusivity. Each color and symbol represents a different cultural discipline; music, cinema, theater, workshops, and more. While seamlessly connecting into a flexible system. The logomark, inspired by the human form, puts people at the very heart of the brand, creating a visual language that is approachable, recognizable, and highly adaptable across different platforms.
Introducing the vibrant new face of Istanbul Metropolitan Municipality's Culture Department! Our doors are wide open, welcoming all voices, perspectives, and passions. Get ready to embark on a journey of culture, creativity, and community!
The new identity for İBB Kültür centers around openness, diversity, and accessibility. In a city like Istanbul, where culture belongs to everyone, we developed a modular system that visually reflects this inclusivity. Each color and symbol represents a different cultural discipline; music, cinema, theater, workshops, and more. While seamlessly connecting into a flexible system. The logomark, inspired by the human form, puts people at the very heart of the brand, creating a visual language that is approachable, recognizable, and highly adaptable across different platforms.
The Challenge
The Challenge
The new branding for Culture Department of the Istanbul Municipality we created a logotype that put the people in focus. IBB Kültür has it’s doors open for everyone and ouw new branding had to reflect that. With this fresh logo, we put YOU, the heart of our incredible city, front and center.
The new branding for Culture Department of the Istanbul Municipality we created a logotype that put the people in focus. IBB Kültür has it’s doors open for everyone and ouw new branding had to reflect that. With this fresh logo, we put YOU, the heart of our incredible city, front and center.
Symbol
Symbol
İBB Kültür hosted a wide range of cultural events, but its existing identity failed to unify them. Each discipline communicated separately, creating fragmentation and weak recognition. The challenge was to build a modular system that could embrace this diversity while forming a cohesive and contemporary cultural presence for the city.
İBB Kültür hosted a wide range of cultural events, but its existing identity failed to unify them. Each discipline communicated separately, creating fragmentation and weak recognition. The challenge was to build a modular system that could embrace this diversity while forming a cohesive and contemporary cultural presence for the city.
Patterns
The new branding for Culture Department of the Istanbul Municipality we created a logotype that put the people in focus. IBB Kültür has it’s doors open for everyone and ouw new branding had to reflect that. With this fresh logo, we put YOU, the heart of our incredible city, front and center.
Social Media &
The new branding for Culture Department of the Istanbul Municipality we created a logotype that put the people in focus. IBB Kültür has it’s doors open for everyone and ouw new branding had to reflect that. With this fresh logo, we put YOU, the heart of our incredible city, front and center.
Patterns
The new branding for Culture Department of the Istanbul Municipality we created a logotype that put the people in focus. IBB Kültür has it’s doors open for everyone and ouw new branding had to reflect that. With this fresh logo, we put YOU, the heart of our incredible city, front and center.
Social Media &
The new branding for Culture Department of the Istanbul Municipality we created a logotype that put the people in focus. IBB Kültür has it’s doors open for everyone and ouw new branding had to reflect that. With this fresh logo, we put YOU, the heart of our incredible city, front and center.
Lug Von Siga
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.
Inharmony
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.
Nurdan Büyükak
Brand identity design for a physiotherapy academy, merging science with human resilience.
İBB Kültür
Rebranding İBB Culture with a modular identity system that makes people the center of culture.
Lug Von Siga
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.
Inharmony
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.
Nurdan Büyükak
Brand identity design for a physiotherapy academy, merging science with human resilience.
İBB Kültür
Rebranding İBB Culture with a modular identity system that makes people the center of culture.
Lug Von Siga
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.
Inharmony
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.
Nurdan Büyükak
Brand identity design for a physiotherapy academy, merging science with human resilience.
İBB Kültür
Rebranding İBB Culture with a modular identity system that makes people the center of culture.
2023 - Good Afternoon Creative
2023 - Good Afternoon Creative