
Good Afternoon,
Good Afternoon,
Taşoda Festivali
Taşoda Festivali
Taşoda Festival is one of the most iconic student-led music events in Turkey, known for its free spirit and alternative energy. Designing its visual identity was an opportunity to translate not only the vibrancy of live music but also the sense of community and creativity that surrounds the festival.
The choice of a bold, illustrative language was deliberate: it mirrors the do-it-yourself spirit of student culture while remaining accessible and instantly recognizable. Vibrant colors, playful compositions, and hand-drawn inspired elements were used to evoke the warmth of summer, the intimacy of campus life, and the raw energy of live performances.
The motivation behind this approach was to design an identity that feels alive and personal rather than corporate or distant. Instead of minimal restraint, the festival demanded a maximalist, joyful visual rhythm—one that resonates with both performers and audiences. From posters to badges and stage graphics, the system was built to celebrate music as a shared, collective experience.
Taşoda Festival is one of the most iconic student-led music events in Turkey, known for its free spirit and alternative energy. Designing its visual identity was an opportunity to translate not only the vibrancy of live music but also the sense of community and creativity that surrounds the festival.
The choice of a bold, illustrative language was deliberate: it mirrors the do-it-yourself spirit of student culture while remaining accessible and instantly recognizable. Vibrant colors, playful compositions, and hand-drawn inspired elements were used to evoke the warmth of summer, the intimacy of campus life, and the raw energy of live performances.
The motivation behind this approach was to design an identity that feels alive and personal rather than corporate or distant. Instead of minimal restraint, the festival demanded a maximalist, joyful visual rhythm—one that resonates with both performers and audiences. From posters to badges and stage graphics, the system was built to celebrate music as a shared, collective experience.


The Challenge
The Challenge
The challenge was to capture the essence of Taşoda Festival a student-led, alternative music event that thrives on spontaneity, diversity, and community. The identity needed to balance grassroots authenticity with a cohesive visual system that could work across posters, tickets, badges, and digital platforms. It had to feel bold and playful to resonate with young audiences, yet structured enough to represent the festival as an established cultural event.
The challenge was to capture the essence of Taşoda Festival a student-led, alternative music event that thrives on spontaneity, diversity, and community. The identity needed to balance grassroots authenticity with a cohesive visual system that could work across posters, tickets, badges, and digital platforms. It had to feel bold and playful to resonate with young audiences, yet structured enough to represent the festival as an established cultural event.
Poster
Poster
The poster for Taşoda Festival was designed to be more than an announcement — it is a visual stage in itself. At the center, a stylized archway frames the performance area, symbolizing both the entrance to the festival and the idea of music as a gateway to collective memory. The surrounding guitars and speakers create balance and emphasize the raw energy of live performances.
The poster for Taşoda Festival was designed to be more than an announcement — it is a visual stage in itself. At the center, a stylized archway frames the performance area, symbolizing both the entrance to the festival and the idea of music as a gateway to collective memory. The surrounding guitars and speakers create balance and emphasize the raw energy of live performances.







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Visual identity design for Taşoda Festival, blending bold colors, retro-inspired forms, and lively illustrations to capture the festival’s dynamic energy and alternative character.

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Brand identity design for a physiotherapy academy, expressing movement as knowledge, resilience, and human-centered care.

Lug Von Siga
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Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.

Nurdan Büyükak
Brand identity design for a physiotherapy academy, merging science with human resilience.

İBB Kültür
Rebranding İBB Culture with a modular identity system that makes people the center of culture.

Taşoda Festivali
Visual identity design for Taşoda Festival, blending bold colors, retro-inspired forms, and lively illustrations to capture the festival’s dynamic energy and alternative character.

Rehub
Brand identity design for a physiotherapy academy, expressing movement as knowledge, resilience, and human-centered care.

Lug Von Siga
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.

Inharmony
Brand identity design for a luxury textile label, blending elegance, nature, and tactile softness.

Nurdan Büyükak
Brand identity design for a physiotherapy academy, merging science with human resilience.

İBB Kültür
Rebranding İBB Culture with a modular identity system that makes people the center of culture.
2023 - Good Afternoon Creative
2023 - Good Afternoon Creative